Typography & spacing have been recalibrated to provide information blocks with more clarity and elegance, while maintaining brand fidelity. Brand colors have been used to enhance visibility of CTAs, and provide dynamic contrast between information blocks. This landing page is now live and is achieving a 14.3% conversion rate.
When I saw Veya's new site design I liked it mostly but it made me want to tweak various elements as a personal UI project. I restyled typographic proportions, introduced more color into the three testament cards (previously all dark blue) and amended the layout proportions of the three-stage 'How it works' section.
The client required a redesign to promote more staff engagement and click-throughs. Color-coding system for article categories needed to be preserved. The UI design task therefore was to edit, and rebalance typography, spacing and color to accomodate this requirement while maintaining clarity and simplicity.
Three page competition microsite build, containing video and CSS animation.
Portfolio site design and build for a New York based film editor.
Portfolio site design and build for artist Esther Rolinson.
Portfolio site design and build for a new branding agency.
Landing page build with onscroll animations.